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In this 45 minute live Webex, you will learn about what it means to Research and Decide Collaboratively; how it works, why it is more effective, and what it is especially useful for. This 45-minute live discussion will show how opening research to teams can speed and improve decision-making and increase your return on investment in research. We will break down the risks in conventional methods and show how you can improve your own processes. This discussion will be especially useful for Marketing, Research and Development and Strategy Executives who have responsibility for planning; business, product or brand management; or who must drive change in their organizations. The Webex is free, but registrations are limited, in order to make certain that everyone's questions are answered.  |